• Work
  • Explorations
  • Logos + Icons
  • Information
  • Accolades

Design Portfolio of Bhanu Arbuaratna

  • Work
  • Explorations
  • Logos + Icons
  • Information
  • Accolades

Sommer Wasser V1

New York

Unleashed

Brand exploration for AT&T.

Design - 2017

Isaan

USTA Claim Your Court

Visual campaign exploration for USTA.

Design – 2021

Cooper Hewitt

Environmental campaign exploration to tease the exhibition.

Design – 2016

Color Experiment 001

The Laver Cup

The Laver Cup is an annual international men's tennis competition between teams from Europe and the rest of the world. We were tasked to explore the brand identity, experience and promotional materials.

 

Design / Art Direction - 2015

Humans

On-going study of wonderful people.

Urban Decay

Brand exploration for Urban Decay.

Design - 2018

The Candy Man

Album cover exploration for Zedd featuring Aloe Blacc.

 

Design - 2016

BBDO Common Knowledge Posters

Smartly at Target

Design - 2018

SGPR / Small Girls PR

Logo explorations for Small Girls PR.

Subway Branding

Explorations in an effort to elevate the brand presence of Subway. The goal was to create a new experience that was simplified, inviting and unexpected.

 

Design / Art Direction - 2016

BBDO Partner Fronts

Brand exploration for Partner Fronts - BBDO initiative.

Design - 2017

Week in Review

The Advertising Club: Sphinx New York

Our task was to create a brand identity for an exclusive group under the umbrella of the Advertising Club of New York. With only 10 members inducted each year, we had to explore member invitations and welcome-kit items.

 

Design / Art Direction - 2016

Color Experiment 002

Perspective

Color Experiment 003

Priceline: Whatever's On The Line

Illustration campaign concept for Priceline.

 

Illustration - 2016

The Beauty Shop

Identity design for an in-house production group within BBDO NYC.

 

Design / Illustration - 2016

Powerball

Banfield

Campaign ideas for Banfield.

Made of More

Explorations to create a social hub for Guinness in an effort to expand their "Made of More" campaign.

 

The Power of &

Campaign concepts for AT&T.

Foot Locker: 100% Now Legal

Foot Locker t-shirt line concepts inspired by the NBA Draft.

The Perfect Range

Design & campaign concepts for Haeir.

Design - 2018

Women's Day

Celebrating women on International Women’s Day.

Illustration - 2018

Band-Aid: Stick With It

Design and campaign concepts for Band-Aid.

Design & Art Direction - 2017

AT&T: The Power of &

Design explorations for the ampersand / agility campaign.

Design - 2015

Lowe's Quick Tip

Fun social content that would provide quick and easy visual directions highlighting minimal materials and effort.

 

Illustration / Animation - 2015

BBDO Engage

Identity design exploration for an internal social team within BBDO NYC.

 

Design / Animation - 2016

Countries

Iconography representing various countries for Visa Olympics. Two design styles were explored for each.

 

Design / Illustration - 2016

 

 

Playing with Type

Various type experiments.

Twin Oaks

Brand identity and website.

 

Design - 2016

Another Day

2012.

Childish

Fun design hack / illustration for my sons 7th birthday invitations.

 

Illustration / Animation - 2015

Waffles

Pieces

Personal digital work.

 

Design - 2011

Sommer Wasser V1

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New York

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Unleashed

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Isaan

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Cooper Hewitt

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Color Experiment 001

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The Laver Cup

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Humans

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Urban Decay

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Screen Shot 2019-01-11 at 6.26.25 PM.png

The Candy Man

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BBDO Common Knowledge Posters

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BBDO_CommonKnowledge_02-09.jpg

Smartly at Target

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SGPR / Small Girls PR

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SGPR_logo_03-07.png

Subway Branding

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BBDO Partner Fronts

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Week in Review

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The Advertising Club: Sphinx New York

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Color Experiment 002

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Perspective

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Color Experiment 003

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Priceline: Whatever's On The Line

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The Beauty Shop

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Powerball

— view —

Banfield

— view —

Made of More

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_0004_Guinness_0.jpg

The Power of &

— view —

0024_att.jpg

Foot Locker: 100% Now Legal

— view —

The Perfect Range

— view —

Haier_concepts_0002_03.jpg

Women's Day

— view —

Band-Aid: Stick With It

— view —

AT&T: The Power of &

— view —

_0003_Now_Future.jpg

Lowe's Quick Tip

— view —

Lowes_GIF_01E_Site.gif

BBDO Engage

— view —

Countries

— view —

Playing with Type

— view —

Twin Oaks

— view —

Another Day

— view —

Childish

— view —

Waffles

— view —

Pieces

— view —

Resumé